70 Days! 70 Days!

Hi friends,

Who can believe it’s already October? We cannot. Pumpkin spice this and candy-corn that, oy vey! We don’t know if you’re like us, but sometimes when we hit this part of the year we think, “Well, the year's over. It’s going to be Christmas, like, tomorrow and yeah...it’s too late to reach any of my goals or do anything major. No more time. Year over. On to the next. Womp womp.” HA! Isn’t it funny what we tell ourselves sometimes? It got us thinking...is any of that really true? No. Is there still time to get A LOT of stuff done before Christmas? YES. How many weeks until Christmas day? Over 10 weeks. That’s over 70 days people...and we’ve got good news! 

There is still time to crush your goals before Christmas!  

We feel like the lies in our inner-voices try to tell us that we’re too late. Or we’ve missed out. Or it will happen for everyone else but not for me. PSSSH. We don’t have time for lies, friends... 

As we were thinking about this idea, we thought maybe some of you want to crush some goals too? Lord knows we need a posse to keep us motivated and we thought maybe you do too? Wouldn’t it be fun if we all did this together and had a gang of like-minded people reaching for their goals together? 

Now, hold up. Some of you may have already stopped reading because you think this is a fitness thing. IT IS NOT. I repeat, IT IS NOT A FITNESS challenge. You can set a goal in any area of life. It could be a personal goal, or a business goal, family goal, or a health one. If they are fitness or health related, that’s awesome too but this is not a “fitness only challenge!” Make it realistic and make it something that YOU want to get accomplished for yourself. Picture yourself waking up Christmas morning...what would make you super pumped to know that you’d accomplished? Start there. If you need some examples... 

-write a real-snail-mail-letter to a friend who lives far from you once a week

-cook dinner every Sunday night and invite a different friend to join you

-walk outside twice a week

-grow your email list by 100 people

-read 3 books

-train for a 5k

-volunteer at a homeless shelter


We think one of the greatest gifts we could give ourselves on Christmas morning would be accomplishment. Are we right? Yes! We hope you’re getting a twinge of excitement because we definitely are…knowing that by the 25th of December you will be able to look back and say, “YES! I set a goal (s) and I made it!”

We’re going to use this hashtag on Instagram ----> #jk70challenge if you want to follow along. Maybe we could all share goals (if we wanted to) and then encourage people along the way? Maybe you want to grab a friend and do it together? All we know is this:

  1. If other people are doing it with us, we will feel more motivated not to quit. (Can we get an amen?)
  2. We know when we wake up December 25th we will have given ourselves a SUPER AWESOME gift = accomplishment.

So, in full disclosure, here are two of each of our goals we're gonna set for the next 70 days:


  1. Write a nice hand-written letter to a friend/family member once a week. 10 letters total.
  2. Finish my 10k training app!


  1. Finish two books I'm reading.
  2. Run 70 miles in 70 days.

Alright! We hope this gives you HOPE and a little push to propel yourself to the most awesome person we know you already are!

Much love,


PS. If you aren't already signed up for our email list sign up ASAP! It's where we send out free music, all important j&k updates and more….Sign up below!